Excello Law Insolvency Specialists Successfully Advise on the Rescue of Online Fashion Brand In The Style

Excello Law insolvency specialists Steve Thomas and Anna Shaw have successfully advised the administrators of In The Style Limited, helping to secure a sale that has saved over 100 jobs in the UK.

In The Style, a Manchester-based online fashion brand known for its celebrity-inspired designs at high-street prices, had faced significant financial difficulties leading to its collapse into administration. Despite the challenging circumstances, Steve Thomas and Anna Shaw, acting for the administrators at FTS Recovery, provided expert legal guidance to facilitate the swift sale of the business to Alps Sourcing Limited.

Thanks to their efforts, the transaction was completed within a matter of days, ensuring continuity for the brand and its workforce. The company had faced mounting debt and cash flow issues, which had impacted suppliers and led to operational struggles. However, the successful sale now offers a crucial opportunity for the business to regain stability and return to profitability under new ownership.

Anna Shaw, lead partner on the case, added: “This was a highly time-sensitive transaction, and our focus was to ensure a smooth legal process while securing the best possible result for all stakeholders. The rescue of In The Style is a testament to what can be achieved with collaboration and decisive action.”

Steve Thomas, insolvency partner at Excello Law, commented: “Navigating the administration process for such a well-known brand under intense scrutiny required rapid and strategic legal advice. We are delighted to have worked closely with FTS Recovery to achieve a successful outcome that preserves jobs and gives In The Style a future.”

Marco Piacquadio, Director at FTS Recovery, expressed his satisfaction with the outcome, stating: “We are really pleased to have secured this sale, safeguarding jobs and providing the business with a fresh start. The legal expertise provided by Anna , Steve  and their team at Excello Law was invaluable in ensuring the transaction was completed efficiently.”

In The Style was founded in 2013 and quickly rose to prominence, even reaching a valuation of £105 million at its peak in 2021. Following a series of financial setbacks, the brand entered administration, with the sale to Alps Sourcing Limited offering a crucial lifeline. The transaction now provides the new owners with the opportunity to rebuild the company and work towards long-term success.